Our Client: A renowned Food & Beverages Company across the region is looking for a marketing maestro to take their marketing and brand strategy to next level.
"The art of marketing is the art of brand building. If you are not a brand, you are a commodity.!!
If the statement resonates with you and you have been a part of successful brand building stories then we are looking for you.!!!
You will be responsible for driving excellence while playing a leadership role in redefining the strategy for the whole company. Owning the development and execution of a 360-degree marketing strategy that drives the business profitability, strategizing launch plans, yearly and seasonal marketing initiatives and developing the marketing team which will execute against the strategic marketing plan will be some of the responsibilities. The role offers a mix of Brand Building, Brand Development and Category Building. Focus on building the pillars of marketing and category management by allocating resources and developing the marketing and NPD teams. Collaborate with different functional teams to understand the consumer's preferences and ensure the P&L's delivered accordingly. Create a positive brand image within the business and externally with the customers and consumers to improve product sales and market share. Manage, motivate and mentor fellow team members to achieve the targeted goals.
Must-Have: At least 10+ years of experience in the FMCG industry with a relevant Bachelors Degree in Marketing or equivalent. Looking for someone who has analytical skills, presentation skills, result-oriented and problem-solving skills. You should have handled the Saudi market for a minimum of 5 years in your career. The role is based in Riyadh. Saudi Arabia.